Turn matchday moments into lasting fan engagement.
Digital habits and live stadium attendance are shifting rapidly across Qatar and the wider region.
Sports interest among surveyed 16–24-year-olds in the Middle East, 2021–2024.
Social media user identities across platforms in Qatar, October 2026.
QSL 2026/27 · Round 1 → Round 3
Surveyed Middle East employees who used AI tools at work during preceding 12 months.
"Growing audiences do not automatically become active fans."
Passivity leaves matchday value on the table. AI-Momento bridges physical attendance and creator virality.
A dedicated ecosystem designed around the reciprocal needs of fans, the national federation, and commercial brands.
Fresh themes give fans a reason to create again, transforming mobile gallery clutter into proud social trophies.
Every fixture adds another personal chapter to the supporter’s profile, creating a digital scrapbook of national pride.
New matchday stories create new activation opportunities that fans happily carry, view, and recirculate.
See how approved matchday content becomes a personal fan experience.
Your approved video and photo collection.
For video: their clips, their storyboard, their style.
Personal content that carries your football identity.
Illustrative fan journey: choose a creative direction, shape a story, keep the memory. Static concept screens.
Personal images and short videos built from fan uploads, matchday themes and approved federation assets.
Colossal signature footwear ascending into the Doha stadium night sky.
Heroic goalkeeper gloves saving the day on the stadium line.
Pure gravity-defying stadium celebration with dynamic speed trails.
* Illustrative creative concepts. Not announced products or official sponsorships.
Fan footage becomes a story, a storyboard and a short personal highlight tailored for mobile sharing.
Raw handheld videos from the concourse and stands uploaded via mobile web in seconds.
The supporter inspects three AI-curated keyframes before confirming the final render.
Partner identity is woven into celebratory motion graphics without blocking fan expression.
6.5% expected annual growth in global sports commercial and sponsorship rights over the next 3–5 years. (Source: PwC Global Sports Survey, May 2026 forecast)
Federation and brand align on campaign themes, colorways and kit lines.
Approved partner assets inform a new collection of matchday creative concepts.
Supporters create personalized memories across match weekend.
Review creation rate and refresh assets for the following fixture.
Theme: The Floating Giant Boot
An illustrative footwear theme uses surreal scale above the grandstand.
Theme: The Impossible Save
Playful oversized latex gloves allowing supporters to save imaginary top-corner penalties.
Theme: The Matchday Leap
High-energy aerial portraits emphasizing lightweight boot engineering and celebratory flight.
A repeatable format for partner activations across the football season.
Designed to simplify matchday activationParticipation directly within fan creativity, far beyond passive perimeter LED banners.
Beloved creator associationSomething personal worth saving and sharing with their immediate circle.
Permanent matchday trophy* Confirmed publication, social reach and stadium attendance require appropriate federation platform integrations and evaluation during the initial pilot.
A federation-led experience. A story that belongs to every fan.
